How did Honda get involved?
In 1989, American Honda Motor Co., Inc. (Honda), established the Honda Campus All-Star Challenge as a way to showcase and recognize the academic talents of students at America's Historically Black Colleges and Universities (HBCUs).
How is Honda involved?
Honda's is an active sponsor, helping to guide the program. The company invests significant staff support in that regard, and in addition, many Honda associates serve as volunteers in the program. The 27-year involvement by Honda associates has helped the program enrich the lives of the HBCU participants.
What is Honda's objective?
Honda’s commitment to the HBCUs and their communities demonstrates that success is not measured only in the cars they produce, but in the lives they enhance.
HCASC demonstrates how Honda creates mutually beneficial relationships with the communities where they explore the Power of Dreams.
Initiatives for Honda aim to:
- Extend the HCASC relationship by connecting HBCUs with local dealers and other Honda suppliers
- Create a pathway for HCASC participants as well as HBCU personnel and alumni to learn more about Honda products and special offers.
- Make opportunities for employment and internships/Co-Ops at Honda and its affiliated divisions more well known at the HBCUs
How has Honda benefited the HBCUs?
Since the inception of the program, nearly 125,000 HBCU students have participated, and Honda has awarded over $8 million in grants to HBCUs to improve campus life through facility improvements and increasing institutional resources.
As the first-ever academic competition of its kind, HCASC stands as an example of how Honda creates mutually beneficial relationships with the communities where they explore the Power of Dreams.
For more information on Honda, visit the Honda website.